Real life really is stranger than fiction. And this bizarre yet oddly interesting story further proves it.
A seafood shop in Kuwait became the subject of widespread online attention after it was closed down when it was discovered that its owners were attaching googly eyes to their not-so-fresh fish to give them a livelier appearance.
Disappointing discovery
The deception was discovered by a customer who was trying to wash the fish she bought from the shop. Washing the fish under running water, the plastic eyes came off to reveal the fishโs real eyes which turned out to be yellow.
Soon after, the Kuwait Minister of Commerce ordered the closing down of the store after being able to trace the seller.
Photo evidence
Pictures of the fish were released by an Arab-language newspaper called Al-Bayan on their Twitter account.
And, yes, theyโre as funny as you thought theyโd be.


What would you have done if the fish you bought from the grocers had fake eyes?
Birth of a meme
Due to the hilarious nature of the incident, it became fuel for a bunch of creative jokes from various Twitter users.
One of them is another Kuwaiti seafood shop which mocked their devious opponent by posting a picture saying that their shop sells โfish without cosmeticsโ and showing a fish alongside some contact lenses.


Reading the story, one Twitter user, Lil HeftyChonk, commented how the incident reminded her of another tweet which features a one-eyed cat whoโs wearing the same kind of googly eyes.
The difference though is that the cat lost its other eye in a fight and its owner gave it the eye to give the cat more confidence.


Another user, JJ the Santa Barbarian, showed a picture of a cat with googly eyes on its backside making it look like an elephant.


Meanwhile, other Twitter users expressed their disappointment over the incident.
โThat is gross, and bad business practice, but I canโt help laugh at the same time. Did they honestly think people wouldnโt notice?โ
โ Elodie Mainze wrote in a tweet
One user commented on how ridiculous the owners thought process must be to come up with the idea.
โThe intersection of people who know enough about fish to look at their eyes to judge freshness and people who would be tricked by googly eyes canโt possibly be very large?โ 0
โ Old School Gamer
Still, there are people who praised the fish sellerโs โcraftinessโ in attracting more people to buy their fish.Too bad that it backfired.
But at least, people had some hilarious material to work with.
Here are some more comments from Twitter users:
Twitter user, El nino perdido, replied to Al-Bayanโs tweet with a picture of a fridge filled with food that has googly eyes.


One user even took the actual picture of the fish and added a funny comment:
โMe when I take off my eye mask after waking up for work and realize that I have to be alive and functioning in the world in less than an hourโ.
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